RISE Social · For Families, Schools & Communities

Social media is shaping your child's world.
Let's navigate it together.


Kids are growing up wanting to be influencers, spending hours with screens instead of each other, and living a digital life their parents and grandparents never had to. RISE Social doesn't ban the dream or the phone — we redefine influence, rebuild connection across generations, and give families the skills to thrive in the digital age.

Why our focus drives the change

Three shifts are reshaping childhood at once.

Technology is changing faster than any generation can keep up with — and three gaps are opening under families' feet. These are the gaps our initiatives are built to close.

The influencer dream

Almost every kid wants to be one.

Becoming an influencer is now one of the most common career aspirations for young people — ahead of doctor, lawyer, or astronaut. When adults dismiss the dream, kids don't stop chasing it. They just chase it without anyone guiding them.

The loss of connection

Screens are crowding out each other.

Hours that once belonged to family, friends, and elders now belong to a feed. The cost isn't just time — it's the conversations, stories, and trust that hold generations together.

The cross-cultural & generational gap

Three generations, three digital worlds.

Grandparents raised kids without the internet. Parents got smartphones as adults. Teens have never known life without them. In immigrant and cross-cultural families, add language and culture — and no one shares a common map for what's happening online.

Why it matters

The numbers are hard to ignore.

4.8 hrsAverage time U.S. teens spend on social media daily — well above the recommended limit. (Digital Wellness Lab, Bickham et al., 2022)
46%Of teens say social media makes them feel worse about their body image. (Gallup, 2023)
89%Of teens aged 12–17 failed a real test of spotting genuine posts — despite 74% saying they were confident they could. (Ofcom, 2022)

That confidence gap is the problem RISE Social exists to address. It isn't that kids don't care — it's that they think they're more equipped than they are.

The heart of RISE Social

"A true influencer isn't someone with the most followers."

It's someone with a skill they've learned, a character others trust, and a community that's genuinely better because of them. We don't ban the dream — we redefine it, and we build a safe place to learn it well.

That's the key of what RISE Social is: taking the pull kids already feel toward influence and social media, and channeling it into real skills, real relationships, and real purpose. Start by finding out where your child stands — then let us help you build from there.

See our initiatives

Built for intergenerational families in a digital age.

Each initiative answers one of the gaps above — turning the influencer dream into skill, rebuilding connection across generations, and meeting families where language and culture are part of the story.

Flagship · Beta

RISE Social Legacy Project

Young people capture their elders' life stories and preserve them as a keepsake film — building real multimedia skills and real family connection at once. Rather than fighting the pull of social media, it redirects it. Free beta, now enrolling.

Try the Legacy Beta →

In your language

Cyber Safety · 中文 Mandarin

With Cyber Safety Cop, we're bringing digital safety to Chinese-speaking families — the book, the workshops, and the Legacy Project, in 简体 and 繁體. Built for the cross-cultural, intergenerational gap.

了解更多 · Learn more →

Higher education

RISE Reporting

Where RISE began: our campus program trains student journalists in professional videography, engaging digital news, and investigative reporting — skills that won't be replaced as news moves from social media to AI.

Bring RISE to campus →

Start free today

Not sure where to begin? Take a free two-minute quiz.

Two short, confidential check-ins reveal exactly where your child stands — on the Digital Media Literacy Scale and the Influencer Scale — and match you to the right next steps and free resources.

Partner with RISE

Let's work together.

Schools, churches, community centers, senior-serving nonprofits, and funders: we provide facilitators, materials, and curriculum — free wherever we can. Write to hello@risereporting.com or start with a donation that reaches a family directly.